{"id":3285,"date":"2025-02-19T16:56:00","date_gmt":"2025-02-19T16:56:00","guid":{"rendered":"https:\/\/lowe.in-beta.dev\/uk\/?p=3285"},"modified":"2025-05-07T17:00:51","modified_gmt":"2025-05-07T16:00:51","slug":"case-study-americas-cup-barcelona","status":"publish","type":"post","link":"https:\/\/uat.lowerental.com\/uk\/resources\/case-study-americas-cup-barcelona\/","title":{"rendered":"Case Study: America\u2019s Cup Barcelona"},"content":{"rendered":"<section class=\"hero-resource\">\n\t<div class=\"container\">\n\t\t<div class=\"hero-resource__back\" data-aos=\"fade-in\">\n\t\t\t<a href=\"https:\/\/uat.lowerental.com\/uk\/resources\/\">\n\t\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"6.09\" height=\"10.679\" viewBox=\"0 0 6.09 10.679\" aria-hidden=\"true\" focusable=\"false\">\n\t\t\t\t\t<path id=\"Path_104508\" data-name=\"Path 104508\" d=\"M4.279,0,0,4.279,4.279,8.558\" transform=\"translate(0.75 1.061)\" fill=\"none\" stroke=\"#a1a5a3\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1.5\" \/>\n\t\t\t\t<\/svg>\n\t\t\t\tBack\t\t\t<\/a>\n\t\t<\/div>\n\t\t<div class=\"hero-resource__wrapper\">\n\t\t\t<div class=\"hero-resource__text\" data-aos=\"fade-in\">\n\t\t\t\t\t\t\t\t\t<h5>Case Study<\/h5>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h1>Case Study: America\u2019s Cup Barcelona<\/h1>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"hero-resource__text-content\">\n\t\t\t\t\t\t<p><strong>Event Details<\/strong><br \/>\nEvent Name:\u00a0America\u2019s Cup Barcelona<br \/>\nEvent Dates:\u00a0August 22nd to October 27th<br \/>\nEvent Location:\u00a0Barcelona, Spain<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"hero-resource__image\" data-aos=\"fade-in\">\n\t\t\t\t\t<div class=\"hero-resource__image-inner\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/uat.lowerental.com\/uk\/wp-content\/uploads\/sites\/7\/2025\/05\/12.webp\" alt=\"\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"hero-resource__mobileText\" data-aos=\"fade-in\">\n\t\t\t\t\t<p><strong>Event Details<\/strong><br \/>\nEvent Name:\u00a0America\u2019s Cup Barcelona<br \/>\nEvent Dates:\u00a0August 22nd to October 27th<br \/>\nEvent Location:\u00a0Barcelona, Spain<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<script>\ndocument.addEventListener( 'DOMContentLoaded', function () {\n\tif ( typeof Fancybox !== 'undefined' ) {\n\t\tFancybox.bind( '[data-fancybox]', {\n\t\t\tThumbs: false,\n\t\t\tToolbar: false,\n\t\t\tdragToClose: false,\n\t\t\tCarousel: {\n\t\t\t\tNavigation: false,\n\t\t\t},\n\t\t} );\n\t}\n\n\tif ( typeof AOS !== 'undefined' ) {\n\t\tAOS.init( {\n\t\t\tonce: true,\n\t\t\tduration: 800,\n\t\t} );\n\t}\n} );\n<\/script>\n\n\t<section class=\"text-image\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"text-image__wrapper\">\n\t\t\t\t<div class=\"text-image__image\" data-aos=\"fade-up\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/uat.lowerental.com\/uk\/wp-content\/uploads\/sites\/7\/2025\/04\/istockphoto-1485796608-1024x1024-1.jpg\" alt=\"\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"text-image__text\" data-aos=\"fade-up\">\n\t\t\t\t\t<p>The America\u2019s Cup is one of the most prestigious and exhilarating sailing competitions in the world. Originating in 1851, it has a rich history and draws sailing enthusiasts, competitors, and spectators alike. The 2024 event in Barcelona brought together teams from six countries, showcasing a diverse and skilled group of sailors. This edition emphasised sustainability and innovation, featuring cutting-edge technology and fierce competition, and the thrill of racing on the open seas.<\/p>\n<h3>The Challenge<\/h3>\n<p>As America\u2019s Cup Barcelona event neared, organisers had to make sure everything ran smoothly. One critical requirement was to have reliable and efficient cold storage facilities to preserve food, beverages, and other perishable items during the event.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n<script type=\"text\/javascript\">\n\t$(document).ready(function() {\n\n\t\tif (typeof Fancybox !== 'undefined') {\n\t\t\t\/* Fancybox *\/\n\t\t\tFancybox.bind('[data-fancybox]', {\n\t\t\t\tThumbs: false,\n\t\t\t\tToolbar: false,\n\t\t\t\tdragToClose: false,\n\t\t\t\tCarousel: {\n\t\t\t\t\tNavigation: false,\n\t\t\t\t},\n\t\t\t});\n\t\t}\n\n\t\t\/* Animate On Scroll *\/\n\t\tAOS.init({\n\t\t\tonce: true,\n\t\t\tduration: 800,\n\t\t});\n\t});\n<\/script>\n\n\t<section class=\"text-image reverse\">\n\t\t<div class=\"container\">\n\t\t\t<div class=\"text-image__wrapper\">\n\t\t\t\t<div class=\"text-image__image\" data-aos=\"fade-up\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/uat.lowerental.com\/uk\/wp-content\/uploads\/sites\/7\/2025\/04\/istockphoto-1485796608-1024x1024-1.jpg\" alt=\"\">\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"text-image__text\" data-aos=\"fade-up\">\n\t\t\t\t\t<p>Lowe Rental stepped up to meet this challenge by supplying\u00a0two 8&#215;20 Cold Rooms\u00a0equipped with ramps and racking. These high-quality cold storage units were strategically placed near the event venues, ensuring easy access for caterers, vendors, and organisers. Lowe Rental\u2019s expertise in temperature-controlled solutions played a crucial role in maintaining the quality and safety of perishable goods throughout America\u2019s Cup.<\/p>\n<p>Offering\u00a0on-site support\u00a0with\u00a0technical assistance throughout the event, our dedicated team were always on hand to address any issues promptly, ensuring that the equipment operated seamlessly throughout the event. This commitment to excellence helped maintain the high standards expected at such a high-profile event. The efficient installation and seamless operations contributed significantly to the overall success of the event.<\/p>\n<p>Lowe Rental\u2019s contribution to the America\u2019s Cup Barcelona exemplifies our dedication to providing high quality equipment solutions for high-profile events. Our Cold Rooms played a vital role behind the scenes, ensuring the event ran smoothly and that participants enjoyed a memorable catering experience.<\/p>\n<p>If you are organising or supplying to an event, get in touch and speak with one of our specialists today.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/section>\n\n<script type=\"text\/javascript\">\n\t$(document).ready(function() {\n\n\t\tif (typeof Fancybox !== 'undefined') {\n\t\t\t\/* Fancybox *\/\n\t\t\tFancybox.bind('[data-fancybox]', {\n\t\t\t\tThumbs: false,\n\t\t\t\tToolbar: false,\n\t\t\t\tdragToClose: false,\n\t\t\t\tCarousel: {\n\t\t\t\t\tNavigation: false,\n\t\t\t\t},\n\t\t\t});\n\t\t}\n\n\t\t\/* Animate On Scroll *\/\n\t\tAOS.init({\n\t\t\tonce: true,\n\t\t\tduration: 800,\n\t\t});\n\t});\n<\/script>\n\n<section class=\"resource-person-company\">\n\t<div class=\"container\">\n\t\t<div class=\"resource-person-company__bg\" style=\"background-image:url(https:\/\/uat.lowerental.com\/uk\/wp-content\/uploads\/sites\/7\/2025\/04\/resper.jpg)\">\n\t\t<\/div>\n\t\t<div class=\"resource-person-company__wrapper\">\n\t\t\t<div class=\"resource-person-company__company\">\n\t\t\t\t<div class=\"resource-person-company__company-inner\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/uat.lowerental.com\/uk\/wp-content\/uploads\/sites\/7\/2025\/04\/logo.svg\" alt=\"\">\n\t\t\t\t\t<p>Company bio goes here. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Ut enim ad minim veniam.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"resource-person-company__person\">\n\t\t\t\t<div class=\"resource-person-company__person-inner\">\n\t\t\t\t\t<div class=\"resource-person-company__person-header\">\n\t\t\t\t\t\t<div class=\"resource-person-company__person-header-image\">\n\t\t\t\t\t\t\t<div class=\"resource-person-company__person-header-image-inner\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/uat.lowerental.com\/uk\/wp-content\/uploads\/sites\/7\/2025\/04\/joanne.png\" alt=\"\">\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"resource-person-company__person-header-text\">\n\t\t\t\t\t\t\t<h5>Joanne O\u2019Brien<\/h5>\n\t\t\t\t\t\t\t<p>Project manager at Lowe Rental<\/p>\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.google.com\" target=\"_blank\" rel=\"noopener\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17.643\" height=\"16.864\"\n\t\t\t\t\t\t\t\t\tviewBox=\"0 0 17.643 16.864\">\n\t\t\t\t\t\t\t\t\t<g id=\"Component_330_3\" data-name=\"Component 330 \u2013 3\" transform=\"translate(0)\">\n\t\t\t\t\t\t\t\t\t\t<rect id=\"Rectangle_3121\" data-name=\"Rectangle 3121\" width=\"3.791\"\n\t\t\t\t\t\t\t\t\t\t\theight=\"11.383\" transform=\"translate(0.217 5.479)\" \/>\n\t\t\t\t\t\t\t\t\t\t<path id=\"Path_17507\" data-name=\"Path 17507\"\n\t\t\t\t\t\t\t\t\t\t\td=\"M161.947,140.635a4.079,4.079,0,0,0-3.159-1.3,4.551,4.551,0,0,0-1.315.178,2.984,2.984,0,0,0-1,.5,4.28,4.28,0,0,0-1.1,1.2V139.6H151.6l.012.551q.012.552.012,3.4t-.023,7.432h3.779v-6.352a2.775,2.775,0,0,1,.126-.93,2.44,2.44,0,0,1,.729-.982,1.86,1.86,0,0,1,1.212-.4A1.634,1.634,0,0,1,158.9,143a3.323,3.323,0,0,1,.465,1.89v6.088h3.779v-6.524A5.469,5.469,0,0,0,161.947,140.635Z\"\n\t\t\t\t\t\t\t\t\t\t\ttransform=\"translate(-145.498 -134.114)\" \/>\n\t\t\t\t\t\t\t\t\t\t<path id=\"Path_17508\" data-name=\"Path 17508\"\n\t\t\t\t\t\t\t\t\t\t\td=\"M2.136,9.708a2.163,2.163,0,0,0-1.545.557A1.85,1.85,0,0,0,0,11.672a1.882,1.882,0,0,0,.574,1.4,2.073,2.073,0,0,0,1.516.563h.023a2.164,2.164,0,0,0,1.557-.563,1.818,1.818,0,0,0,.58-1.4,1.916,1.916,0,0,0-.586-1.407A2.1,2.1,0,0,0,2.136,9.708Z\"\n\t\t\t\t\t\t\t\t\t\t\ttransform=\"translate(0 -9.708)\" \/>\n\t\t\t\t\t\t\t\t\t<\/g>\n\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\tConnect with Joanne\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"resource-person-company__person-bio\">\n\t\t\t\t\t\t<p>Company bio goes here. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex. 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